While they already existed before 2019 B.C. (where B.C. stands for Before COVID), Online Course Platforms were already a thing. Even then, they were made for the same purpose, to create and sell online courses.
The majority of courses back then were more niche-oriented, such as leadership seminars, wholesomeness and self-help classes. Of course, courses and classes focused on normal subjects were there too.
These classes focused on bringing education to where it is most convenient and comfortable.
People who are housebound for multiple reasons (e.g., childcare or health issues) can still learn and study even if they cannot go out. Due to its flexibility, people who are unable to attend school regularly due to scheduling conflicts or duties could still complete courses.
Everything else had to be shut down when the pandemic struck. People still needed to learn and online courses and other eLearning platforms made this possible.
In the early times of the pandemic, the industry saw a 221% increase in new course creators on one Course Platform. This growth may be shared across multiple online platforms.
Everyone, from solopreneurs and entrepreneurs to professionals in human resources and educational institutions, has used at least one course platform during the pandemic.
Not only that, but the pandemic also showed the potential of these platforms as a way to earn extra profit. They say that knowledge is wealth. Online courses platforms have given this maxim legs and allowed people to convert their knowledge into wealth.
There are many online courses that people can take. From the usual life coaching stuff about making your life better to tutorial classes of the usual academic subjects like Algebra. You can even learn how to make your courses more lucrative.
Online courses are all the rage. The next question is how you plan to share the treasure you find in your head with the world.
For those of you who prefer a more visual experience, here is a video review from Ross Herosian on his YouTube channel Tricycle Creative. You can still read our article below to get a complete overview of Thinkific. It also compares it with some other competitors.
Thinkific: You’re Go-To Online Course Business Platform Thinkific vs Intranet
Thinkific Overview
Thinkific is one the most popular options for selling, hosting and building your courses.
Thinkific is unique because you can feel that they are passionate about what they do. You can feel that they are more focused on giving the best learning experience they can to both the creators and their audience and that earning money is needed to keep things afloat.
How could you not? It is one of few online courses platforms that offers a free full-service service. Yes, Thinkific has a free service that is as good as their paid lowest-tiered one.
The platform is ideal for beginners as it allows them to see how content and courses are built, as well the industry’s overall environment. Using the free plan allows users to glimpse what they are about to partake in without any investment.
The only limitation of this free plan is that it only allows you to create one course and one course, and in my opinion, that is generous enough.
Thinkific does not take any transaction fees when a user sells on the platform. All profits go to content owners.
Thinkific even makes sure that all profits are directly available upon being sold. This means course creators and content producers can immediately use their earnings without needing to wait for a quote, or reach a certain threshold before they can touch the money.
This just proves how much Thinkfiic thinks of its customer base.
Useful Features
Let me start by saying that almost all online courses platforms have the same features. The course builder is first, followed by the website builder to create your courses and finally the marketing features.
They are all the same except for how they work and some other unique features. These are the features that Thinkific is known for.
For Thinkific, the main focus would be their course curriculum creation capabilities. Most of their features are geared toward the creation bit, of course, creation. They ensure that online courses are as interactive as possible.
Thinkific’s user interface is very easy to get into. It’s intuitive and logical. It is easy to navigate. You can access all other features via a sidebar menu. They are properly classified to where they are, except for occasional hiccups. Thinkific vs Intranet
This interface is perfect for users who enjoy performing analytics and monitoring performance. Everything is neatly organized and placed on the dashboard.
From the dashboard, you can see how well you are doing in revenue, student accounts and sign-ups, student course enrollments, and much more.
We can make the interface look a bit more appealing if we have to.
As mentioned above, Thinkific’s main focus is on the creation side of course creation. The platform makes course creation easy. Thinkific lets you try all the features of the course creator even if it is a free plan.
This course builder also allows you to include a multitude of media types. These include content, quizzes, surveys, assignments, pdfs, and student discussion areas to allow peer-to-peer interaction.
Other highlights include scheduling of course content as well as some automation in terms of drip-feeding content.
As for the Marketing features of Thinkific, I’m afraid that is where the platforms fall pretty flat. Don’t get me wrong. It has everything that you need to promote and market your courses.
That’s not all. Thinkific’s market features compare poorly to its competitors. The most glaring aspect is that it doesn’t have a built-in sales funnel builder. Overall, checkout is quite clunky.
What’s more is that there is really nothing you can do about this part since it has very limited customization.
Even email marketing features lag behind the competitor. It is very basic and you can only notify your students about new products or courses, send them progress reports and update them on their course status.
However, not everything is bad, as Thinkific can integrate multiple third-party applications. These third-party applications are not meant to be used as bandages. They can be used to address some of the problems in Thinkific’s marketing department.
Thinkific integrates five of most popular email marketing platforms, including Aweber and Drip with email marketing.
It makes sense considering the platform’s repeated promises to focus on course creation. It would be smarter to invest all resources in ensuring that they get the course creation part right, and then to hire third-party apps for the marketing part.
Thinkific Price
Although I’ve already spoken highly of Thinkific’s Free Plan, it’s still a limited plan and far less than Thinkific’s paid plans. It’s not like the rest of the competition.
Thinkific is a lower-cost option that allows you to create unlimited courses and enroll unlimited students. This is in line with their mission to be focused on the education part. Thinkific vs Intranet
Thinkific is a great choice if you are looking for a cheaper plan with many content ideas that you believe will sell.
| Free | Start | Grow | Expand |
| $0 per month | $74 per month | $149 per month | $374 per month |
| -Create and launch your product with a website and checkout experience
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Add products to your company and create a cohesive learning experience.
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-Build a successful business with a complete suite of tools to help you sell more
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-Optimize your workflow and create a premium experience with a platform designed to scale
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Aside from these plans, Thinkific also has a more advanced and bespoke plan called Thinkific plus. Thinkific Plus takes what you know of Thinkfiic and makes it a powerful, scalable, and easy-to-use learning platform.
It still dedicates itself to teaching, lecturing, and supporting students.
To get Thinkific plus, you need to contact the platform’s sales team and ask for this upgrade. You will discuss with them the tools you need to make the most of your platform. Lastly, you will also discuss with them the total cost of this upgrade.
Every Thinkific Plus plan has its own unique cost, so different Plus plans may have slightly different prices. This is one thing that is certain. Thinkific Plus will give you the features of the most expensive plan as well as these additional features:
- Unlimitted Products
- Unlimited Administrators
- 3+ Separate Thinkific sites
- Service Level Agreement 99.9%
- Dedicate Customer Success Team
- Check out multiple seats or a tiered pricing option
- Email White-labeling
- Single Sign on
- Bulk Selling App
- Enterprise API Access
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Thinkific Pros and Cons
Pros
- The Thinkific free package is permanent free. It also is not just a glorified free trial. You can only take as many courses as you like.
- Thinkific doesn’t charge transaction fees for any sale. All earnings by content creators are theirs. Creators can even claim and use these funds as soon as they arrive in their account.
- When it comes to payment options, Thinkific can be flexible and has different payment options for different types of students and schools.
- The limitation for the number of courses is removed in all instances of Thinkific’s premium plans. Users can create unlimited courses and enroll unlimited students in these courses.
- In terms of interface, Thinkific has one of the easiest to understand. With most options logically placed and easily located. Users just starting can easily understand how things work in this interface.
- Thinkfic’s course creator is also easy to use. You can also choose from many course materials to make your course more engaging and exciting.
- In the name of engagement, Thinkific also gives you the ability to put incentives such as leaderboards, awards, and scores to motivate your students.
Cons
- Not everything in Thinkific’s tools are user friendly. Some would need guides and a bit of time to get used to.
- The marketing features of Thinkifiic make it hard to recommend for people who are more focused on propping up businesses on the platform. Their email marketing capability is quite basic, and you will need to depend on third-party integrations to have a better experience.
- Despite Thinkific having one of the most intuitive user interfaces, it looks outdated, and there are times when the experience can be clunkier than expected.
- The platform lacks many customization options. It is possible to find websites similar to yours. Thinkific vs Intranet
Thinkific Summary
Thinkific is one of the best online course platforms in the market today. It is a great platform for beginners as well as those who are looking for more course-focused platforms. It is still competitive with other “advanced” and more feature-rich platforms, despite its shortcomings.
In my opinion, its strongest suit would be its focus on providing the best course experience and free plan. Thinkfiic already has a solution for this problem. Using local third-party integrations can remedy any problems you have with the platform.
If you’re looking for the best online course creation software that builds courses from scratch. Thinkific is the best online course creation software.
Thinkific Versus Kajabi
Kajabi Overview
Kajabi is an open-source platform that allows you to run an online business. Its main focus is on productivity and sales. It offers tools that simplify your operations.
Some of Kajabi’s highlights include automations, pipelines, email marketing, and a mobile app.
As for products, there is a lot you can sell through the platform. Apart from courses, there are many other options. You can also sell memberships, communities and podcasts.
Kajabi has many marketing features. It’s no surprise that they have sales funnels, email marketing, and automations. This allows Kajabi users to sell their products more easily.
As such, Kajabi is one of those rare products where the “all in one” platform fits. It’s a course-creation platform that offers more than just decent marketing features. It even has automation features that could help you focus more on marketing or creating than the menial tasks.
That said, not everything is good in Kajabi land. It has one of the most expensive platforms on the market. Their lowest plan starts at $149 per month. What’s more, is that these are not unlimited plans. The lowest plan allows you to sell only 3 products.
Kajabi’s features are not as rich, particularly in the community engagement and gamification departments. These issues might require third-party integrations.
Kajabi Features
Kajabi boasts about being one of the better platforms. Even more, they have one of the most expensive courses in the market. It is not surprising that customers have high expectations for the product. Thinkific vs Intranet
Let’s now take a look at the Kajabi interface and see how great they are.
At first glance, Kajabi’s interface is pretty normal. It is neat, minimal, and feels very modern. The majority of features are accessible in just 3-4 clicks. For easier accessibility, the page has a search assistant to quickly find the features and the tools inside the application.
Kajabi’s pages also load faster. It provides for a smoother experience and does not get in the way of your work.
Kajabi offers a variety of course creation options. You can create mini-courses, online or drip courses, as well as creating your own. These types can be customized to suit your specific needs. (i.e. For long courses with long content, short courses for product launches.
Kajabi offers blueprints that are similar to templates for a simpler building experience. These “skeletons” are pretty much presentation ready that if you want, you can just add your needed content and then you are good to go.
These courses could also be organized into subcategories, posts, and categories. As such, it would be very easy to organize your content neatly and properly. You can organize them depending on their types and content. So you can text and slideshows in one area, audio and video to different areas.
As for storage, Kajabi allows for cloud uploading from Dropbox and Google Drive so there is little to worry about.
Kajabi has robust and extensive marketing features.
It also offers the traditional stuff of offering coupons in a flexible way, which, as we have seen, is an old and proven marketing strategy.
If you want to market through email, Kajabi has a powerful email marketing solution that is already built in the platform which has plenty of features in and of itself. You can even have email templates ready for the different functions you want it to.
Another conversion tool they possess are their pipelines, which can help you convert more customers and increase your sales. They are not that hard to use and even the platform has provided various templates that can easily be used by their customers.
Kajabi offers a dedicated affiliate program to users who have a higher plan. It is a feature that makes the process overly easy and simple. It organizes both affiliate links and affiliates in its own category, making it easier to track down and find them.
I would say that the biggest problem for Kajabi is its lack of integrated payment solution. Instead users will have to rely on the integration form other payment gateways such as Stripe, Paypal, BitPay, Authorize.net and others.
This is entirely disappointing given how robus their marketing tools are as well as how good their checkout is at doing things like upsells, bump offers, and downsells.
Although it is not perfect, Kajabi has a lot to offer that can be used for both marketing and course creation. These features can be used by anyone who is serious about starting an online business.
Potential users must be prepared to pay a high price for these tools.
Kajabi price
It is undeniable that Kajabi is among the most expensive service when it comes to the course creation market. Their lowest plan starts at $149 per month and this plan doesn’t even include unlimited courses. Thinkific vs Intranet
However, if you think that Kajabi’s steep price as well as its more advanced features like automation is something you really need, then of course, it is the customer’s choice at the end of the day.
| Basic | Growth | Pro |
| $119 per month billed annually | $159 per month, payable annually | $319 per month billed annually |
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Kajabi Pros and Cons
Pros
- Kajabi, as its name suggests, is an all-in-one content creation and marketing tool. It provides various tools to create courses, like a drip course or a mini-course, and combine them with different marketing automations to ensure they sell.
- Kajabi Provides templates and blueprints to get you started with your project.
- Kajabi lets you sell digital products such as coaching, webinars and communities. This is also a great place to do this.
- Kajabi also includes an assessment function that allows students to grade their performance and monitor them. This is extremely good when combined with drip courses to provide courses that can only be accessed when the proper grades are reached
- Kajabi’s accessibility is pretty good thanks to its mobile app, which students can use to access classes and lessons whenever and wherever they are. It even includes a notification feature that can help with alerts.
- Kajabi has a membership option that allows users create and sell membership options for their customers. This feature can be used by users to offer additional and exclusive content.
- Kajabi’s automation feature can automate the purchase of offers, post-completion of courses or memberships, assessment completion, as well as other tasks. To be more precise, users can use conditional filters.
- Kajabi has one of the strongest marketing features among the content and course-building platforms available right now.
- Kajabi’s Email Marketing is among the best in the industry. It includes various email templates that can be used in different situations. Kajabi has the ability to automate email sequences using triggers or actions. Thinkific vs Intranet
- Kajabi’s pipeline feature allows various OVO funnel templates to be available. The pipeline features automate the selling of the products and “funneling” your customers to where you want for better conversion rates.
Cons
- Kajabi’s pricing is not to be laughed at. It costs $149 per month, and you cannot create unlimited courses. It offers only 3 products and 3 pipelines.
- Kajabi doesn’t offer certificate of completion for courses, which some users would like to have as proof that they took the class.
- Kajabi does not have page templates to design landing pages, thank-you pages, checkout pages, forms or other pages. That means users must do everything from scratch when editing page templates through the page builder. It will be difficult for non-tech users and new users.
- Kajabi does not offer a guaranteed badge on the checkout page. A guarantee badge is a great tool to increase conversions. Buyers are assured of the product’s quality by obtaining a guarantee.
- Kajabi has no local payment gateway. You must rely on Stripe and Paypal integrations to take payment from orders.
- Kajabi has some great features but it still lacks some key features, particularly in the community section. There are no gamification or community engagement features.
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Kajabi Summary
It is undeniable that Kajabi is a juggernaut of a platform regarding course creation and marketing. They have the most advanced tools for marketing alone.
They provide the best marketing experience. Users would love to have their pipeline and automation features if they want to convert at a high rate.
Kajabi has its faults, however. For one, it lacks features that help you connect with your students and customers. Features that allow for the creation of a great community. Thinkific vs Intranet
Kajabi is also pretty expensive. People might find it difficult to justify buying a plan which can only host 3 products when there are cheaper alternatives that offer unlimited products.
Overall, Kajabi is a good creation platform with advanced marketing features. It is perfect if you are looking for a platform for its marketing features. Although it is a little expensive, Kajabi’s features are well worth the cost.
Podia Versus Thinkific
Podia Overview
Podia is another popular digital content-selling platform. It is also an all-in-one platform that has powerful marketing features. Among the products you can sell on this platform are online courses, coaching, webinars, community, and many more.
Furthermore, Podia is one of the cheaper digital content-selling platforms in the market. It might even be one of the most affordable. However, it takes a percentage of the profit whenever you sell. It might be their way of offsetting the price for its powerful features.
Podia is an excellent platform and tool, especially for business-oriented people like marketers and promoters.
> > Click Here to Start Your Free Trial < <
Podia Features
Podia offers a lot of features.
From looking at the interface, Podia has it clean and minimal. The interface is easy to use and allows you to access all other features in just 3 clicks. In fact, it is so simple that the learning curve for using Podia’s interface is almost non-existent.
This makes it very user-friendly. There are no more complicated terms and actions needed just to reach or access something that you need or want. Podia can access almost all functions from its dashboard.
Podia allows you to upload files that will be used as building blocks for your lessons. You can include text, embeds, quizzes, coaching, and files in a course. With some imagination, you can create interesting lessons with the platform that is given to you.
That said, This course creator can be lacking in some parts. Podia supports only a few lesson types, which is a major difference to other platforms. It does not provide a way to monitor student performance. Thinkific vs Intranet
That said, it has a very powerful embed tool that supports several platforms. Some of these websites include:
- Youtube, Vimeo and Dailymotion are video hosts.
- Music and podcast platforms such as s Spotify, soundcloud, and podbean
- Slideshow platforms such as speaker deck, presentation and google slides.
- Social media sites such as Twitter, TikTok and Pinterest.
- Form Builder websites such as Google Forms, Typeform, and Paper Form
- Coding websites such as Github and Codepen
Podia recently added the ability to issue certificates. This certificate feature can be viewed as an incentive/prize to complete your courses. Podia currently only offers one type of certificate. Podia cannot customize or design your certificates.
Podia’s marketing focus is on the bag. It has a lot of excellent features to enhance the effectiveness of your marketing. Tools like Pre-launch, upsells, and coupons make great strategies to promote your products.
This marks Podia as an excellent choice for marketers who want to sell their products on a smaller website.
Nevertheless, not all things are perfect. In this case, Podia’s weakness is its email marketing, which only provides the basics. It allows you to send broadcasts and email campaigns but lacks some features, such as split testing and personalization fields.
People looking for automation features may also have lost their chance since Podia’s isn’t as advanced as theirs.
For payment processors, Podia has a local payment gateway. You will need to connect to your PayPal or bank accounts to pay processors. You can integrate with Stripe or PayPal for a simpler solution.
Checkout is possible for your audience using their credit cards. These usually are processed within 2 days and will be credited to your bank or PayPal account. Thinkific vs Intranet
Podia Price
It is also one of the most affordable on the market in terms of pricing. The platform recently added a free plan. Although it doesn’t offer much, this plan is a great way to learn more about Podia.
| Free | Mover | Shaker | Earthquake |
| $0 per Month | $33 per month | $75 per month | $166 per month |
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Podia Pros and Cons
Pros
- Podia’s strongest point is its clean and crisp UI/UX. It is very easy to use and has a non-existent learning curve. Users of all edges and tech levels will find it intuitive to set it up.
- Podia can serve many purposes and be a one-stop shop to meet all your needs. You can sell various digital products such as courses, memberships, webinars, bundles, community, and other digital downloads.
- Other than the free plan, Podia allows you to sell unlimited courses and products. That means as long as you have the energy and the idea, you can create as many pages for your courses and products as you want.
- Podia allows you to upload unlimited videos for your content. The platform provides unlimited storage and bandwidth, which is why this feature is possible. You don’t have to use Vimeo and Wistia.
- Podia offers an affiliate program that you can use to reach your audience. This is only available for Shaker or Earthquaker plans.
- Despite providing only the most basic functions, the built-in email marketing tools are enough to support broadcasts and campaigns.
- Podia has supported a pre-launch mode among its marketing features. It can create buzz around your products and get early email customer conversions. Thinkific vs Intranet
- Except for the free plan, Podia charges no transaction fee on sales.
- Podia has a new feature that allows content creators to give certificates, community, and quizzes. You can even create memberships in the community area.
Cons
- Their email marketing only provides the basic functions. Especially in its email composer, which lacks personalization fields. Other features that the tool does not have include templates, drag-and-drop editor and other features.
- The platform lacks course compliance features.
- Podia also does not have many customization features. Podia does not support custom CSS/HTMl customizations. Podia will result in generic websites.
- Podia does not have landing page builders and funnels. These are essential tools considering Podia’s focus in marketing.
- Its free plan is severely lacking and will only allow you to host 1 product. There is also an 8% transaction charge.
- Podia does not have any course blueprints.
- Podia supports only a handful of lesson types. Podia does not support certain types of lesson, such as Adobe Captivate and Articulate Storyline.
- While it has pretty good marketing features, it still lacks some. These include cart abandonment, downsells and order bumps.
- Podia doesn’t have a mobile app. This could limit its user base and access given how dependent the world is on tablets and smartphones. Thinkific vs Intranet
Podia Summary
Overall, Podia is a decent platform to host your content. This is pretty true especially given the price point it is offered.
Many people might believe that Podia is a value-for-money company. Well, it is not entirely true. Podia is more than what you pay. With enough creativity and good ideas, you can create impressive courses and sell them at a good price.
It is still an all-in one platform, despite its limitations. It’s perfect for many people. It is ideal for content creators, marketers, teachers, and other people who target marketers. If they have any questions, Podia can help.
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Kartra Versus Thinkific
Kartra Overview
Kartra is a completely different product to the ones listed above. Kartra is completely different to the other products in this review.
We offer a platform that allows you to sell your products, instead of creating courses. Yep, it is a platform that goes all in on the marketing side.
Kartra should not be considered a website in its own right or your product’s.
Rather, you should focus on its strengths and use them to sell products, services, and membership for your proper sites.
Kartra is properly fitted to create and sell both digital and physical products. You can sell unlimited quantities of these products and many different types of products. In fact, it also offers multiple pricing options for more flexible pricing on your part.
Kartra Features
Kartra is an entirely different beast, so we may focus on features that aren’t found in most course-building sites. Kartra might not have a course-building website.
As for the features, we already mentioned that Katra allows you to sell many products. Each account can sell an unlimited number of them and offer them at any price point.
Kartra’s focus is on lead conversion and marketing to maximize its users’ profits. As such, one of their main features is funnel building.
Funnels are a way for sellers to get their customers to buy their products. While Kartra does not refer to funnels as campaigns, They function similarly. Thinkific vs Intranet
Kartra makes funnel construction simple. If you have previous experience in the field, you can create one yourself. Otherwise, you can have Katra do it for you through their plug-and-play campaigns that are from top industry experts.
You can share your personally-built campaigns with other Kartra members. You can even market and sell your campaigns and make money from them.
Kartra manages all of the billing and payment processes so that you can concentrate on improving your funnels as you gain more experience.
Kartra also has page-building capabilities, and it is surprisingly powerful. These features allow users to create product pages, checkout pages and opt-in pages. It even provides you with professionally designed templates to help you speed up the process or just start it out.
These pages can be optimized for mobile devices, tablets, and desktops. You can host these pages on your domain or on Katra itself.
They are not yet able to host the full functionality and features required for a website. Even Kartra feels it themselves, as they wouldn’t allow you to host those pages in your domain otherwise.
The marketing features are to be considered as Kartra’s shining jewel. In terms of email marketing, it has all the stuff that a good email marketing feature has.
First, it can send broadcast messages either by email or SMS. However, this will require you to integrate with any available SMS gateways.
Kartra can also use automation to create email sequences. You can do this through its drag-and-drop visual sequence builder, and once done, and you can let it run on autopilot.
Another one that is unique to the platform is its behavior-based automation. This powerful tool allows to send emails based upon the behavior of recipients. As such, when you are done setting up the hard work, you can just sit back and relax.
Kartra Price
Kartra’s pricing is high for a platform that focuses on lead conversions and marketing. That said, depending on what you need, the platform’s price point on its plans might be worth it. Thinkific vs Intranet
Kartra offers advanced features that aren’t available in other products.
| Starter | Silver | Gold | Platinum |
| $79 per Month when you pay annually | $149 per Month when you pay annually | $229 per Month when you pay annually | Monthly payment of $379 when you pay annually |
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Kartra Pros and Con
Pros
- You don’t need any external marketing integrations. Kartra offers everything: integrated email marketing, sequence builder, automation, and all other features necessary to market your products perfectly
- Kartra offers an automatic translation feature for its checkout pages. It is based on the user’s geographical location. In this vein, it also supports different currencies.
- Kartar also allows you to drip content and vary access to different levels if you have a membership site.
- There is A/B testing for your email content which can help you refine your automated email replies as you set them up.
- Kartra includes an agency feature that can hold multiple client accounts. This feature allows you to manage multiple websites from one dashboard.
Cons
- Some might feel that Kartra’s pricing is too high for the quality of what they offer
- There are no plans that offer unlimited integrations
- Kartra’s interface is quite slow and might get frustrating to use at times. Thinkific vs Intranet
- Even Kartra’s pages may load slowly
- For beginners, it can be difficult to understand the many features.
Kartra Summary
Kartra is an all-in-one marketing and sales platform that’s powerful.
There are many tools and features available that will allow you to create engaging and compelling promotions and products.
That said, it isn’t a course builder and definitely not a website builder. As such, If you use Kartra, ensure that you are doing so in conjunction with a proper website page maker. Kartra is quite expensive for the features it offers. This can be difficult to swallow.
But, it’s possible to get more for your money if you decide to take the plunge.
> > Click Here to Start Your Free Trial < <
Overall, Verdict Thinkific vs Intranet
Course builder websites are pretty useful when joining the industry.
As with most markets and industries, there will be a lot of platforms that will offer the service that you need. For course building and selling, there are Thinkific, Podia and Kajabi (and a bit of Kartra), as well as other platforms.
These platforms will almost offer identical services in a market-like setting. They will have very few differences. Of course, some might excel in one aspect or another.
The key to finding which product you should use is to decide on the direction of what you want to do. And find the platform that is best aligned with that. Chances are, you will find that their features will be most useful to you.