Optimize Press vs Thinkific

thinkific-vs-competition

While they already existed before 2019 B.C. (where B.C. B.C. stands for Before COVID, Online Course Platforms were already in existence. They were created for the same purpose: to sell and create online courses.

The majority of courses back then were more niche-oriented, such as leadership seminars, wholesomeness and self-help classes. There were also classes and courses that covered normal topics.

These classes focused on bringing education to where it is most convenient and comfortable.

People who are housebound for multiple reasons (e.g., childcare or health issues) can still learn and study even if they cannot go out. Due to its flexibility, people who are unable to attend school regularly due to scheduling conflicts or duties could still complete courses.

Then the pandemic happened, and everything else was forced to shut down. However, people still needed to learn, and online course platforms and other eLearning platforms made it possible for a lot to continue their studies.

The industry saw a 221% rise in course creators using one Course Platform during the initial stages of the pandemic. This growth may be shared across multiple online platforms.

Everyone, from solopreneurs and entrepreneurs to professionals in human resources and educational institutions, has used at least one course platform during the pandemic.

Not only that, but the pandemic also showed the potential of these platforms as a way to earn extra profit. They say, “knowledge is wealth.” Online course platforms gave that maxim legs and provided people with an instrument to turn knowledge into wealth.

Nowadays, there are countless online courses people can partake in. You can find everything from life coaching to make your life easier, to tutorial classes on the more academic subjects such as Algebra. Even to courses about making your courses more profitable.

Online courses are everywhere, and if you want to get in on the action, the next question is which platform you will use to share that treasure in your noggin.

thinkific-logo
Ross Herosian has posted a video review on his YouTube channel Tricycle Creative. For those who like a visual experience, To get a comprehensive overview of Thinkific, you may still want to check out our article below, which compares it to some competitors.

Thinkific: Your Go-To Online Course Platform Optimize Press vs Thinkific

Thinkific Overview

Thinkific is one of the most fashionable options available now for building, hosting, and selling your courses.

One of the main reasons why Thinkific stands out is that you know they are doing this in a place of passion. You can feel that they are more focused on giving the best learning experience they can to both the creators and their audience and that earning money is needed to keep things afloat.

How could you not? After all, it is one of the few online course platforms that provide a full-on free service. Yes, Thinkific has a free service that is as good as their paid lowest-tiered one.

This makes the platform perfect for newcomers as they get to experience what it’s like to build content and courses, as well as the overall flow and environment of the industry. The free plan lets users see what they’re about to do without making any investments.

The only limitation of this free plan is that it only allows you to create one course and one course, and in my opinion, that is generous enough.

Thinkific also does not take any cut for a transaction fee whenever a user makes a sale on the platform. All profits go to content owners.

Thinkific ensures that all profits are immediately available after they have been sold. That means that course makers and content creators can use their earnings directly, with no need to wait for a quote or a certain threshold to reach before being able to touch the money.

This is a testament to how Thinkfiic views its customers.

Thinkific Features

Let me start by saying that almost all online courses platforms have the same features. First, there is the course builder, then there is the website builder for your courses, and then the marketing features.

They are all the same except for how they work and some other unique features. These are the features that Thinkific is known for.

For Thinkific, the main focus would be their course curriculum creation capabilities. Most of their features are geared toward the creation bit, of course, creation. They make sure that online courses are as engaging as possible.

Thinkific’s user interface is very easy to get into. It’s intuitive and logical. Users will have no problem navigating everything. You can access all other features via a sidebar menu. Except for occasional hiccups, they are correctly classified. Optimize Press vs Thinkific

Users who love to check on analytics and performance will love this interface, as everything is placed and organized neatly on the dashboard.

The dashboard shows you how you are doing in revenue and student accounts. You can also see student course enrollments and sign-ups.

We can make the interface look a bit more appealing if we have to.

Thinkific is primarily focused on course creation, as mentioned previously. The platform makes course creation easy. Thinkific lets you try all the features of the course creator even if it is a free plan.

This course builder also allows you to include a multitude of media types. These include content, quizzes, surveys, assignments, pdfs, and student discussion areas to allow peer-to-peer interaction.

Other highlights include scheduling of course content as well as some automation in terms of drip-feeding content.

The marketing features of Thinkific are where I fear the platforms will fall flat. Don’t get me wrong. It contains everything you need to market and promote your courses.

That’s not all. Thinkific’s market features compare poorly to its competitors. It doesn’t include a sales funnel builder. This is the most noticeable aspect. The overall checkout experience is pretty clunky.

You can’t do much about it because it is so limited in customization.

Even email marketing features lag behind the competitor. It is very basic and you can only notify your students about new products or courses, send them progress reports and update them on their course status.

Thinkific can also integrate third-party apps. Rather than band-aids, you can consider these third-party apps as bandages to fix some of Thinkific’s deficiencies in the marketing department.

For email marketing alone, Thinkific directly integrates five of the most popular email marketing providers, including ConvertKit, Active Campaign, Aweber, Drip, and MailChimp.

It makes sense considering the platform’s repeated promises to focus on course creation. It would be smarter to invest all resources in ensuring that they get the course creation part right, and then to hire third-party apps for the marketing part.

The Thinkific Price

While I have already mentioned Thinkific’s Free Plan and how great it is, that plan is still limited and is a far cry from what Thinkific’s paid plans are. It’s not like the rest of the competition.

At a cheaper price point, Thinkific allows users to make an unlimited number of courses and enroll an unlimited number of students in these courses. This is in keeping with their mission to focus on education. Optimize Press vs Thinkific

Thinkific is a great choice if you are looking for a cheaper plan with many content ideas that you believe will sell.

Free Start Grow Expand
$0 per month $74 per month $149 per month $374 per month
-Create and launch your product with a website and checkout experience

 

  • 1 Course
  • 1 community
  • 1 admin
  • Unlimited students
  • 0$ transaction fee
  • Email and Chat Bot Support
  • 100% Content Ownership
  • Drag and drop course builder
  • Simple to use website themes
  • Fully integrated e-commerce
  • App Store
-Add products to your business and create a cohesive learning experience for your students

 

  • Unlimited Courses
  • 1 Community
  • 1 admin
  • Unlimited students
  • 0% transaction fee
  • Includes all free features
  • Custom domains
  • Discounts and coupons
  • Assignments
  • Bundles and add-on packages
  • Payment plans and memberships
  • Live lessons
  • Affiliate selling
  • Options for advanced course-building
  • Advanced Courses on Thinkific Academy
-Build a successful business with a complete suite of tools to help you sell more

 

  • Unlimited courses
  • 3 Communities
  • 2 admin
  • Unlimited students
  • Transaction fee 0%
  • Phone and priority email support
  • All Start Features Included
  • Remove Thinkific branding
  • Bulk emailer for students
  • Bulk enrollments
  • API access
With a platform that scales, optimize your workflow to create premium experiences.

 

  • Unlimited courses
  • 10 Communities
  • 5 admin
  • Unlimited students
  • 0% transaction fee
  • Priority phone support
  • All Grow features included
  • SSL Certificates Customized
  • Priority Support

Aside from these plans, Thinkific also has a more advanced and bespoke plan called Thinkific plus. Thinkific Plus takes the best of Thinkfiic, makes it powerful, scalable and simple-to-use, and then adds more.

Of course, it still maintains its dedication to course building, teachers, and students.

You will need to contact the sales team of Thinkific Plus to request this upgrade. They will help you to get the best out of your platform. You will also discuss the cost of this upgrade with them.

Every Thinkific Plus plan has its own unique cost, so different Plus plans may have slightly different prices. One this is sure, though. Thinkific Plus will offer you all the benefits of the most expensive plan, plus these extra features.

  • Unlimited Products
  • Unlimited Administrators
  • Three+ separate Thinkific sites
  • Service Level Agreement 99.9%
  • Build a Customer Success Team
  • Multiple seats and Tiered pricing checkout
  • Email white-labeling
  • Only one sign on
  • Bulk Selling App
  • Enterprise API Access

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Thoughtific Pros and Cons

Pros

  • The Thinkific free package is permanent free. It also is not just a glorified free trial. It is a free account, with the only limitation being the number of courses you can take.
  • Thinkific doesn’t charge transaction fees for any sale. Content creators own all earnings. These funds can be claimed and used by creators as soon as they are received in their accounts.
  • When it comes to payment options, Thinkific can be flexible and has different payment options for different types of students and schools.
  • Thinkific’s premium plans remove the restriction on the number of courses. Users can create unlimited courses and enroll unlimited students in these courses.
  • Thinkific’s interface is one of the most intuitive. With most options logically placed and easily located. This interface is easy to use for users just starting out.
  • Speaking of easily getting the hang of, Thinkfic’s course builder is similarly easy to use. It also allows for many course materials, making it possible to have your course as exciting and engaging as possible.
  • In the name of engagement, Thinkific also gives you the ability to put incentives such as leaderboards, awards, and scores to motivate your students.

Cons

  • Some of the tools in Thinkific are not user-friendly. You may need to take some time and read guides to learn how to use the tools.
  • It is difficult to recommend Thinkifiic for those who are more interested in promoting the platform’s marketing capabilities. You will need third-party integrations to get a better experience.
  • Although Thinkific has one of the most intuitive user interfaces in the industry, it can sometimes look dated and the experience can sometimes be more confusing than you expected.
  • There is a distinct lack of customization options within the platform. It is possible to find websites similar to yours. Optimize Press vs Thinkific

Thinkific Summary

Thinkific is one of the best online course platforms in the market today. It is a great platform for beginners as well as those who are looking for more course-focused platforms. It is still competitive with other “advanced” and more feature-rich platforms, despite its shortcomings.

In my opinion, its strongest suit would be its focus on providing the best course experience and free plan. Thinkfiic already has a solution for this problem. Any problems with the platform can be fixed by integrating third-party services.

If you’re looking for the best online course creation software that builds courses from scratch. You can never go wrong with Thinkific.

Thinkific Versus Kajabi

Kajabi Overview

Kajabi is an open-source platform that allows you to run an online business. Its main focus is on productivity and sales. It offers tools that simplify your operations.

Kajabi’s top features include automations and pipelines, email marketing and a mobile application.

As for products, there is a lot you can sell through the platform. Aside from courses, you can sell coaching, memberships, communities, podcasts, and other digital content.

Kajabi has many marketing features. It’s no surprise that they have sales funnels, email marketing, and automations. These features give the Kajabi platform users an easier time selling their products.

As such, Kajabi is one of those rare products where the “all in one” platform fits. It’s a course-creation platform that offers more than just decent marketing features. It even has automation features that could help you focus more on marketing or creating than the menial tasks.

That said, not everything is good in Kajabi land. It has one of the most expensive platforms on the market. The lowest plan is $149 per month. What’s more, is that these are not unlimited plans. In the case of the lowest plan, you can only sell 3 products.

Kajabi’s features are not as rich, particularly in the community engagement and gamification departments. These issues might require third-party integrations.

Kajabi Features

Kajabi boasts about being one of the better platforms. Even more, they have one of the most expensive courses in the market. It is not surprising that customers have high expectations for the product. Optimize Press vs Thinkific

So let’s take a look at how good Kajabi features are starting from the interface.

At first glance, Kajabi’s interface is pretty normal. It is neat, minimal, and feels very modern. The majority of features are accessible in just 3-4 clicks. For easier accessibility, the page has a search assistant to quickly find the features and the tools inside the application.

Kajabi’s pages load quicker. It provides for a smoother experience and does not get in the way of your work.

In terms of Course Creation, Kajabi allows you to create various types. You can create mini-courses, online or drip courses, as well as creating your own. You can choose among these types for whichever suits your needs. (i.e. long courses for long content, mini-courses for product launches).

For easier building experience, Kajabi provides blueprints which are akin to templates. These “skeletons” are pretty much presentation ready that if you want, you can just add your needed content and then you are good to go.

These courses could also be organized into subcategories, posts, and categories. It would be easy to organize your content in a neat and organized manner. They can be arranged according to their content and types. You can have text and slideshows in one place, and audio and video in another.

Kajabi offers cloud storage via Dropbox and Google Drive, so you don’t have to worry.

Kajabi has robust and extensive marketing features.

It also offers the traditional stuff of offering coupons in a flexible way, which, as we have seen, is an old and proven marketing strategy.

If you want to market through email, Kajabi has a powerful email marketing solution that is already built in the platform which has plenty of features in and of itself. Email templates can be created for different functions.

Their pipelines are another conversion tool that they have. They can help you convert more customers to increase sales. These are easy to use, and the platform even provides templates that customers can easily access.

Kajabi also has a dedicated affiliate program for users of a higher plan than the basic one. This feature makes the entire process extremely simple and easy. It also organizes affiliate links as well as affiliates into its own category which it makes easier to find and track down.

I would say that the biggest problem for Kajabi is its lack of integrated payment solution. Instead, users will need to rely on integration from other payment gateways like Stripe, Paypal and BitPay.

This is a huge disappointment considering how poor their marketing tools and how adept their checkout at upsells, bumps offers, downsells is.

Overall, while its not perfect, Kajabi offers a lot of features that are both geared towards marketing as well as course creation. As such, it is easy to see that these features are good for almost everybody who are serious about making an online business.

Potential users must be prepared to pay a high price for these tools.

Kajabi price

It is undeniable that Kajabi is among the most expensive service when it comes to the course creation market. The cheapest plan is $149 per month, and it doesn’t include unlimited courses. Optimize Press vs Thinkific

However, if you think that Kajabi’s steep price as well as its more advanced features like automation is something you really need, then of course, it is the customer’s choice at the end of the day.

Basic Growth Pro
$119 monthly billed annually $159 per month, payable annually Monthly payment of $319
  • 3 products
  • 3 funnels
  • Unlimited landing pages
  • Unlimited Marketing emails
  • 10,000 contacts
  • 1,000 active customers
  • 1 website
  • 1 admin user
  • Kajabi University
  • Transaction fee 0%
  • Webinars and events
  • Ready-to-use Templates
  • Ready-to-use Templates
  • Assessments (Quizzes & Surveys)
  • 1 Welcome Call with an Onboarding Specialist
  • Chat Support
  • Automatizations
  • 15 products
  • 15 funnels
  • Unlimited landing pages
  • Unlimited marketing emails
  • Contacts: 25,000
  • 10,000 active customers
  • 1 website
  • 10 admin users
  • Kajabi University
  • Transaction fee 0%
  • Webinars & Events
  • Ready to Use Templates
  • Assessments (quizzes & surveys)
  • 1 welcome call with an onboarding specialist
  • 1 check-in call with an onboarding specialist
  • 24/7 Chat support
  • Automated systems
  • Ability to remove Kajabi Branding
  • 100 products
  • 100 funnels
  • Unlimited landing pages
  • Unlimited marketing emails
  • 100,000 contacts
  • 200.000 active customers
  • 3 websites
  • 25 admin users
  • Kajabi University
  • Transaction fee 0%
  • Webinars and Events
  • Ready to Use Templates
  • Assessments (quizzes & surveys)
  • 1 Welcome Call with an Onboarding Specialist
  • 1 Check-in call with an onboarding specialist
  • Chat support available 24/7
  • Advanced Automations
  • Ability to remove Kajabi branding
  • Affiliate Program
  • Code Editor

Kajabi Pros & Cons

Pros

  • Kajabi, as its name suggests, is an all-in-one content creation and marketing tool. You can create courses using various tools, such as a drip or mini-course. Then, you can combine them with marketing automations to make sure they sell.
  • Kajabi provides blueprints and templates to help you get started on your project.
  • Kajabi allows you to sell other digital products like coaching, webinars, communities, podcasts, etc. This is also a great place to do this.
  • Kajabi also has a built-in assessment function that allows you to grade and observe your students’ performance. This feature is especially useful when used in conjunction with drip courses. Drip courses allow you to offer courses that are only accessible when the correct grades have been achieved.
  • Kajabi’s mobile app makes it easy for students to access lessons and classes wherever and whenever they want. You can even set up notifications to receive alerts.
  • Kajabi has a membership option that allows users create and sell membership options for their customers. This can be used to provide users with a way to sell extra and exclusive course content.
  • Kajabi has an automation feature that can automate offers purchase, course or membership post-completion, assessment completion, and much more. Users can also use more advanced options with conditional filters to be precise in the automation process.
  • Kajabi’s marketing strategy is one of the most powerful among all the course-building and content platforms currently available.
  • Kajabi’s Email Marketing is among the best in the industry. It includes various email templates that can be used in different situations. Kajabi also has the option to automate email sequences by using triggers and actions. Optimize Press vs Thinkific
  • Kajabi’s pipeline feature allows various OVO funnel templates to be available. Pipeline features automate product sales and funnel customers to the places you want. This will result in higher conversion rates.

Cons

  • Kajabi’s price point is nothing to laugh at. It costs $149 per month, and you cannot create unlimited courses. It offers only 3 products and 3 pipelines.
  • Kajabi does not offer course completion certificates, something that some users want to receive as proof of going through the class
  • Kajabi does not have page templates to design landing pages, thank-you pages, checkout pages, forms or other pages. This means that users will have to create all pages from scratch using the page builder. As such, it will be very difficult for new and non-tech users.
  • Kajabi does not offer a guaranteed badge on the checkout page. A guarantee badge is a great tool to increase conversions. Buyers are assured of the product’s quality by obtaining a guarantee.
  • Kajabi has no local payment gateway. To receive payment from orders, you will need to rely on Stripe or Paypal integrations.
  • Kajabi has some great features but it still lacks some key features, particularly in the community section. There are no gamification or community engagement features.

people-having-online-meeting-while-wearing-mask

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Kajabi Summary

It is undeniable that Kajabi is a juggernaut of a platform regarding course creation and marketing. They have the most advanced tools for marketing alone.

They have the tools that provide a great marketing experience. Users would love to have their pipeline and automation features if they want to convert at a high rate.

Kajabi has its faults, however. For one, it lacks features that help you connect with your students and customers. These features allow you to create a great community. Optimize Press vs Thinkific

Kajabi is also pretty expensive. People might find it difficult to justify buying a plan which can only host 3 products when there are cheaper alternatives that offer unlimited products.

Overall, Kajabi is a good creation platform with advanced marketing features. It is perfect if you are looking for a platform for its marketing features. It might be a bit expensive, but Kajabi’s features can be worth it.

Podia Versus Thinkific

Podia Overview

Another big name digital online content-selling platform is Podia. Podia is a powerful platform with strong marketing features. Online courses, coaching, webinars and community are just a few of the many products that you can sell through this platform.

Furthermore, Podia is one of the cheaper digital content-selling platforms in the market. It might even be one of the most affordable. It does take a portion of your profit when you sell. This might be their way to offset the high price of its powerful features.

Podia is an excellent platform and tool, especially for business-oriented people like marketers and promoters.

couple-looking-at-laptop-happily

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Podia Features

Podia offers a lot of features.

Podia’s interface is clean and minimalistic. It is designed to have all the other features accessible within 3 clicks. It is so easy that almost no learning curve is required to use Podia’s interface.

This makes the platform very beginner friendly. Accessing or reaching the information you desire or need is easy with no additional steps or terms. In fact, almost all of Podia’s functions can be accessed straight from the dashboard.

Podia allows you to upload files that will be used as building blocks for your lessons. You can include text, embeds, quizzes, coaching, and files in a course. You can make interesting lessons from the platform provided.

Nevertheless, there are some areas where the course creator is lacking. Unlike most other platforms, Podia only supports very few lesson types. It does not provide a way to monitor student performance. Optimize Press vs Thinkific

That said, it has a very powerful embed tool that supports several platforms. Some of these websites include:

  • Youtube, Vimeo and Dailymotion are video hosts.
  • Music and podcast platforms such as s Spotify, soundcloud, and podbean
  • Slideshow platforms such as speaker deck, presentation and google slides.
  • Social media sites like Twitter, TikTok, Pinterest, and Behance
  • Form Builder websites such as Google Forms, Typeform, and Paper Form
  • Coding websites such as Github and Codepen

One of the more recent additions to Podia’s courses is the ability to give certificates. This certificate’s feature can be seen as a perfect incentive/prize for completing your courses. However, Podia only has one type of certificate for now. They cannot still customize and design your certificates.

In terms of marketing, Podia is focused on the bag. You can use it to increase the effectiveness of your marketing. You can promote your products using tools like coupons, upsells, or pre-launch.

This makes Podia an excellent choice for marketers looking to sell products on a smaller site.

Nevertheless, not all things are perfect. Podia’s weak point is its email marketing. It only offers the basics. It allows you to send broadcasts and email campaigns but lacks some features, such as split testing and personalization fields.

People looking for automation features may also have lost their chance since Podia’s isn’t as advanced as theirs.

For payment processors, Podia has a local payment gateway. That said, you will need to connect your bank account or PayPal account to payment processors. You can integrate with Stripe or PayPal for a simpler solution.

Checkout is possible for your audience using their credit cards. They usually take less than 2 days to process and are credited to your PayPal or bank account. Optimize Press vs Thinkific

Podia Price

In terms of pricing, it is one of the cheapest there is in the market. What’s more, is that the platform has recently added its own free plan. Although it doesn’t offer much, this plan is a great way to learn more about Podia.

Free Mover Shaker Earthquaker
$0 per Month $33 per month $75 per month $166 per month
  • 8% transaction fees
  • Full website
  • Email Marketing
  • Chat Support
  • Community
  • 1 Download
  • 1 Coaching Product
  • Create Courses
  • Draft Webinars
  • No transaction fees
  • Full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited Downloads
  • Unlimited coaching
  • Unlimited Courses
  • Create webinars
  • There are no transaction fees
  • Full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited downloads
  • Unlimited coaching
  • Unlimited courses
  • Unlimited webinars
  • affiliates
  • There are no transaction fees
  • Full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited downloads
  • Unlimited Coaching
  • Unlimited courses
  • Unlimited webinars
  • Affiliates
  • Priority Support
  • Onboarding calls

Podia Pros and Cons

Pros

  • Podia’s strongest point is its clean and crisp UI/UX. It is very easy to use and has a non-existent learning curve. Users of all edges and tech levels will find it intuitive to set it up.
  • Podia has many functions and can become a one-stop shop for all your needs. Digital products can include memberships, webinars and bundles.
  • Other than the free plan, Podia allows you to sell unlimited courses and products. This means that you can make as many pages as you like for your products and courses as long as there is energy.
  • Podia also allows you to upload as many videos as possible for your content. This is thanks to the unlimited storage and bandwidth that the platform offers its users. You don’t have to use Vimeo and Wistia.
  • Podia offers an affiliate program that you can use to reach your audience. This is only available for Shaker or Earthquaker plans.
  • Although it only provides the basic functions, the email marketing tools built-in are sufficient to support campaigns and broadcasts.
  • Podia supports a prelaunch mode as one of its marketing features. It will generate buzz about your products and encourage early conversions of email customers. Optimize Press vs Thinkific
  • Podia does not charge any transaction fees for sales, except the free plan.
  • Podia has a new feature that allows content creators to give certificates, community, and quizzes. You can even create memberships in the community area.

Cons

  • Their email marketing only provides the basic functions. It lacks personalization fields, especially in the email composer. Aside from that, the tool lacks templates, drag and drop editor, and other features
  • The platform lacks course compliance features.
  • Podia does not offer many customization options. It lacks custom CSS/HTMl customizations. Podia will result in generic websites.
  • Podia also has no landing page builders or funnels, which are important tools when considering Podia’s focus on marketing.
  • The free plan does not allow you to host more than one product. It also charges an 8% transaction fee.
  • Podia does not have any course blueprints.
  • Podia only supports a few lesson types. It lacks support for some types like Adobe Captivate, Articulate Storyline, and HTML 5 Content, among others.
  • It has some good marketing features but it is still lacking others. These include cart abandonment, downsells and order bumps.
  • Podia doesn’t have a mobile app. This could limit its user base and access given how dependent the world is on tablets and smartphones. Optimize Press vs Thinkific

Summary of Podia

Overall, Podia is an acceptable platform for hosting your content. Podia is a decent platform, especially considering the price.

Many might think that with Podia, you get what you pay for. It isn’t true. Podia is more than what you pay. You can make impressive courses with enough creativity and great ideas and sell them for a fair price.

Despite some of its limited capacity, it is still an all-in-one platform. It is perfect for a lot of people. It is ideal for content creators, marketers, teachers, and other people who target marketers. Podia will be able to serve their needs if they need to.

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Kartra Versus Thinkific

Kartra Overview

Kartra is a completely different product to the ones listed above. Kartra is completely different to the other products in this review.

Instead of a course creator, we have an all-in-one platform that sells your products. Yep, it is a platform that goes all in on the marketing side.

In this vein, Kartra should not be treated as a separate website or your product’s website.

Rather, you should focus on its strengths and use them to sell products, services, and membership for your proper sites.

Kartra is properly fitted to create and sell both digital and physical products. You can sell unlimited quantities of these products and many different types of products. In fact, it also offers multiple pricing options for more flexible pricing on your part.

Kartra Features

Kartra is an entirely different beast, so we may focus on features that aren’t found in most course-building sites. In fact, there might not be a course-building site for Kartra.

Katra lets you sell multiple products, as we mentioned previously. Each account can sell unlimited quantities of products and offer them at any price.

Kartra’s focus is on lead conversion and marketing to maximize its users’ profits. As such, one of their main features is funnel building.

Funnels literally mean a “funnel” for sellers to direct potential customers to buy their products. Although funnels are not considered campaigns by Kartra, they function in a similar way. Optimize Press vs Thinkific

Kartra makes funnel construction simple. You can build one from scratch if you already have experience in this field. You can also have Katra build it for you with their plug-and play campaigns, which are from industry leaders.

You can share your personally-built campaigns with other Kartra members. You can even market and sell your campaigns and make money from them.

Kartra handles all the payment and billing processes needed, so you can focus on better funnels as you gain experience.

Kartra has powerful page-building capabilities. Users can create product pages, checkout pages, and opt-in forms with these features. It even provides you with professionally designed templates to help you speed up the process or just start it out.

These pages can also be optimized for desktops, tablets, and mobile devices. These pages can be hosted on your domain, or on Katra.

They are not yet able to host the full functionality and features required for a website. Even Kartra feels it themselves, as they wouldn’t allow you to host those pages in your domain otherwise.

Kartra’s marketing features should be considered the crown jewel. In terms of email marketing, it has all the stuff that a good email marketing feature has.

It can send broadcast messages by SMS or email. However, this will require you to integrate with any available SMS gateways.

Kartra can also use automation to create email sequences. Drag-and-drop visual sequence builders make it easy to create them. Once you’re done, the program can run on autopilot.

Behavior-based automation is another feature that makes the platform unique. This powerful tool allows you to send emails based on the recipient’s behavior. As such, when you are done setting up the hard work, you can just sit back and relax.

Kartra Price

Kartra’s price is steep for a platform focused on marketing and lead conversions. That said, depending on what you need, the platform’s price point on its plans might be worth it. Optimize Press vs Thinkific

After all, Kartra has some advanced features that are not found in others.

Starter Silver Gold Platinum
$79 per month when billed annually $149 per month when billed annually $229 per Month when you pay annually Monthly payment of $379 when you pay annually
  • Up to 2,500 leads
  • 1 custom domain
  • 15,000 emails per month
  • 50 GB bandwidth
  • Host up to 100 pages
  • Host 50 Videos
  • Create 2 membership websites
  • Add 1 additional team member
  • Connect 1 Helpdesk
  • You can get up to 12,500 leads
  • 3 Custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimited videos
  • Unlimitted products
  • Unlimited membership sites
  • Unlimited team members
  • Unlimited helpdesk
  • Kartra agency
  • Up to 25,000 leads
  • 5 custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimitted videos
  • Unlimitted products
  • Unlimited membership sites
  • Unlimited team members
  • Unlimited helpdesk
  • Kartra agency
  • Get up to 50,000 leads
  • 10 Custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimitted videos
  • Unlimitted products
  • Unlimited Membership Sites
  • Unlimited help for team members
  • Unlimited Helpdesk
  • Kartra Agency

Kartra Pros and Con

Pros

  • You don’t need any external marketing integrations. Kartra offers everything: integrated email marketing, sequence builder, automation, and all other features necessary to market your products perfectly
  • Kartra has an automatic translation for its checkout pages. It works based on the user’s geographic location. It also supports other currencies.
  • Kartar allows you to drip content or vary access to different levels, if you have an existing membership site.
  • There is A/B testing for your email content which can help you refine your automated email replies as you set them up.
  • Kartra includes an agency feature that can hold multiple client accounts. This allows you to manage different websites in just a single dashboard.

Cons

  • Some people might think Kartra’s price point is pretty expensive for what they are offering
  • There are no plans that offer unlimited integrations
  • Kartra’s interface is quite slow and might get frustrating to use at times. Optimize Press vs Thinkific
  • Even Kartra’s pages may load slowly
  • For beginners, it can be difficult to understand the many features.

Kartra Summary

Overall, Kartra is a powerful all-in-one platform for sales and marketing.

There are many tools and features available that will allow you to create engaging and compelling promotions and products.

That said, it isn’t a course builder and definitely not a website builder. As such, If you use Kartra, ensure that you are doing so in conjunction with a proper website page maker. Kartra is quite expensive for the features it offers. This can be difficult to swallow.

However, if you take the plunge, you might just get your money’s worth and more.

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Overall, Verdict Optimize Press vs Thinkific

When you are interested in joining the industry, course builder websites can be very useful.

As with most markets and industries, there will be a lot of platforms that will offer the service that you need. For course building and selling, there are Thinkific, Podia and Kajabi (and a bit of Kartra), as well as other platforms.

These platforms will almost offer identical services in a market-like setting. They will have very few differences. Of course, some might excel in one aspect or another.

To find the right product for you, you must decide what direction you want to go. Find the platform that aligns with your goals. Chances are, you will find that their features will be most useful to you.

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