Semrush Searchengine Journal Review

SEMRush-review

So, you want to bring traffic to your website?

SEMrush is a great tool for digital marketers if you answered yes. Keywords, analytics, competitor research, PPC optimization, website ranking, and more. Everything related to marketing can be found here.

You have a whole range of tools to help you achieve the best results possible for your brand. Just one click is all it takes to get the perfect website traffic.

This article will talk about SEMrush, a tool that will help you in SEO digital marketing.

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Before you go on, you may want to watch this video by Craig Mullins on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review of SEMrush.

Organic Research Semrush Searchengine Journal Review

Without research, marketing wouldn’t be as successful as it is today.

SEMrush utilizes a research-based approach for finding the optimal keywords. The program makes an estimate of financial value per word. These search terms could be the reason you generate sales.

This tool allows you to visualize the landing pages of competitor websites for each keyword. You can use those pages as a base to make an optimized page for your website.

Notably, SEMrush can detect new competitors on the Search Engine Results Page (SERP). You will always know where to focus your efforts, as rankings can change at any moment.

In getting insights into your competitors, it is found at the “Competitors” tab. You’ll be able to see a visual map showing where your website ranks in comparison with others. When there are more keywords, they appear on the right side. Sites with organic traffic will appear higher on the map’s scale.

Plans and Pricing

This section will first be covered before we move on to the benefits of the program. It saves you a lot of time when you find out what the cost is.

SEMrush offers a starting price of $99.95 if paid annually. If you can’t avail of a reasonable price, the program has three plan subscriptions to select from. Every plan is suitable for any small to midsize business (SMB) marketers.

Pro

Starting at $119.95 per Month

The Pro plan offers 10,000 results per report through the program’s own domain. You also get access to keyword analytics tools and up to 3,000 reports or searches per day.

It gathers 5 projects, 500 keywords to track, a 100,000 crawled page limit, and up to 50 social media profiles with 5 scheduled reports in PDF format.

Guru

Starting at $229.95 per Month

At this plan, you get 30,000 results per report and 5,000 reports/searches per day. Guru plans increase their number to 50 projects and include 20 PDF reports.

Personal branding would be provided with 1,500 keywords to track and 300,000 pages crawled. There are also 100 social media profiles. There’s even historical data access to know how the keyword performed through time.

Business

Starting at $449.95 per Month

This Business plan offers 40 projects, white-label PDF reports, multi-user management, and exclusive access to API. Basically, the best tools for the higher-ups.

Alongside its many analytics, you get to track 5,000 keywords.

All plans are intended to cater to marketers of any size. Depending on where you work, they have it all covered. SEMrush can also provide custom solutions on request.

Now that we got that out of the way, the tool has more in store.

Semrush Searchengine Journal Review

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SEO Writing Assistant

Known as SEO Ideas, this tool gives instant SEO advice per page on your website. This tool is a game changer!

While to some marketers who already have an existing background, this can be seen as an extra feature. For those who are just starting out, it is a great advantage.

Clicking on the Ideas button will take you to a page that lists suggested keywords. You can even find suggestions for backlinks and ways to improve pages from specialized sites.

Keyword Analytics and User Experience

Keywords are the backbone of any website. SEMrush’s keyword search tool finds keywords that are similar to phrases and terms in order to improve search rankings.

These terms will be the strategy to lunge your article into page 1 of the SERP. That way, more traffic will generate more sales. You can even use long-tail keywords. This is a great way to optimize every content.

As for the User Experience itself, it’s designed straightforwardly. While it can be overwhelming at first with so much information at once, it has a manageable learning curve.

One possible issue new users may face is data not loading fast.

SEMrush brings so many functions, and it is to be expected to slow down at times. Like the main menu is placed on the right side, and submenus are on the top. They do have an alternative to make their data visuals to speed up the loading buffer.

SEMrush offers a mobile app for users who are on the move. It can be another way to know how your website is doing even without having a desktop.

Backlink Analysis

SEMrush also supports backlinks. This tool tracks which domains and web pages are linking to your site.

It also analyzes each backline. Your own website is evaluated for its quality from the pages and domains pointing to it. It also shares information about other links. SEMrush can determine the geolocation of the link by looking at the backlink. Meaning if you run a personal blog, for example, you get to know where the link clicks are coming from.

Performance Analysis

Found through the Post Tracking tool, SEMrush tracks the performance of each post. You can track up 50 posts and see the performance of your competitors.

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PPC Data

Pay-per-click, or PPC in short, is also present in SEMrush. PPC is an additional level of marketing that goes beyond SEO.

SEMrush has planning tools for this to know which data has better value compared to other competitors. You can be one step ahead by working on your PPC. A tab is present to know where your competitors are aiming and even their current SERP ranking.

Let’s suppose you have an ad copy draft but it has not been published. This can be an opportunity to create a more optimized ad copy on your landing pages for maximum site traffic.

Site Audit

Site audits can be used to determine if your site is not showing up in search engines. They may include:

  • Duplicate content
  • Website loads slow
  • Crawl errors
  • SSL problems
  • Keyword overuse
  • Missing headers/Images
  • Broken links

SEMrush has a list of things you can do. You do not need to use any third-party assistance due to the program having it built into the system.

At the same time, they also have an On-Page SEO Checker. It improves SEO results by proposing possible adjustments.

SEMrush also provides new information. If both the Site Audit and On-Page SEO Checker identifies an issue, they would explain to you a solution to advance your current SEO results in your website.

SEO-audit

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Social Media Tracker

Most people may think SEO doesn’t rely on social media. They want you to think that way.

SEMrush offers a range of tools that can track your website’s performance on all major social media platforms. It tracks follower counts, engagements, and trending topics. They even highlight which platform performs the best.

This tool allows you to compare your competitors side-by-side. This tool can be used to compare the performance of your competitors over any time period.

Customer Support

For a program like SEMrush, the number of features can be daunting. Their customer service is available via chat, email, and phone.

A live help chat box is found at the corner of every page, along with the contact details on the website’s footer. This removes the need to go through a separate help center page, but no help would be given.

SEMrush also organizes webinars regularly to impart information about new features and ways to enhance your SEO and PPC strategies.

All in all, active communication to their clients keeps the engagements going.

Conclusion

If your marketing plan is in dire need of major overhaul, SEMrush is a good choice. While the price is too high for some, it makes up for the abundant features for any campaign. Semrush Searchengine Journal Review

It would be a good question to ask: Is it worth the cost? It all depends on you.

SEMrush has many plans to suit any marketer. It will find a way for you to audit your website. The UI may be clunky at first, but the versatility it gives for online transparency is present. Semrush Searchengine Journal Review

Need the data? You have it. Find the best keywords? The program will show you the most relevant keywords.

It all comes down to how you want to boost traffic.

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Frequently Asked Questions (FAQ) Semrush Searchengine Journal Review

What is SEMrush?

SEMrush, an SEO tool, helps you optimize your website to search engines. Created in 2008 by IT specialists Oleg Shchegolev and Dmitry Melnikov, they aim to have online competition fair and transparent.

Can I use SEMrush with no paid subscription?

Yes. SEMrush is free to use, but you can only access certain features. One example is having 10 Analytic reports per day. You can create and manage a project, track 10 keywords and then delete it.

You will only get more features if you subscribe to one of the three plans.

What is the best plan to avail, Pro, Guru, or Business?

The Pro plan is for you if you are starting a blog by yourself, a freelancer or an in-house marketing professional. When you reach a certain amount of experience like a professional SEO marketer, you can go with the Guru plan.

The Business plan is intended for extensive advertising or marketing agencies with a large network of clients. SEMrush can help all types of marketers, no matter where they are located.

Can you cancel the subscription anytime?

Yes, you can. You can upgrade, cancel, or downgrade your subscription at any time. If you cancel or downgrade your subscription in the first seven days, a refund will be issued.

Which payment methods are acceptable?

SEMrush accepts these payment methods:

  • Major credit/debit cards including Visa, Mastercard, Discover, American Express, and UnionPay
  • Wire transfer available upon request
  • Check (US only, upon request)

Is there a SEMrush refund policy?

Yes. There is a 7-day money-back guarantee on all plans. Requests can be made through their official contact form on their website. Payments will be refunded if the request is made within 7 days after the sign-up.

Can you retrieve your data after canceling a subscription plan?

Yes. SEMrush gives you a 30-day grace period once you cancel your subscription. Any lingering projects will remain active until the subscription expires. So it’s best to download them as soon as possible. And if you decide to renew it instead, your data would remain there as is.

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