Semrush Google Keyword Planner

SEMRush-review

So, you want to bring traffic to your website?

If your answer is yes, then SEMrush saves the hassle for many digital marketers. Keywords, analytics, competitor research, PPC optimization, website ranking, and more. Everything related to marketing can be found here.

A whole suite of tools awaits you to achieve the best results for your brand. Getting the ideal website traffic is just one click away.

This article will talk about SEMrush, a tool that will help you in SEO digital marketing.

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Before you continue, you may want to check out this video by Craig Mullins on YouTube that gives a quick overview. After, you will want to read the rest of our article for a more comprehensive review.

Organic Research Semrush Google Keyword Planner

Marketing wouldn’t be what it is now without research backed up.

SEMrush uses a research-based approach to find the best keywords. It calculates the financial value of each word. These search terms could be the reason you generate sales.

This tool visualizes the landing pages on competitor websites for each keyword. These pages can be used as a basis for optimizing your page.

Notably, SEMrush can detect new competitors on the Search Engine Results Page (SERP). The rankings change at any time, so you know where to work on.

In getting insights into your competitors, it is found at the “Competitors” tab. There you’ll see a visual map of where your website ranks among the others. When there are more keywords, they appear on the right side. Organic traffic sites will be higher up on the map’s scale.

Plans and Pricing

But before we can continue on what the program can do, this section will be covered first. It saves you a lot of time when you find out what the cost is.

SEMrush offers a starting price of $99.95 if paid annually. The program offers three subscription options if you are unable to afford a reasonable price. Each plan is appropriate for small- to medium-sized businesses (SMBs).

Pro

Starts at $119.95 per month.

The Pro plan offers 10,000 results per report through the program’s own domain. Access to keyword analytics tools, up to 3,000 searches or reports per day, and access to keyword analytics tools are also available.

It gathers 5 projects, 500 keywords to track, a 100,000 crawled page limit, and up to 50 social media profiles with 5 scheduled reports in PDF format.

Guru

Starting at $229.95 per Month

At this plan, you get 30,000 results per report and 5,000 reports/searches per day. Guru plans increase their number to 50 projects and include 20 PDF reports.

Personal branding would be provided with 1,500 keywords to track and 300,000 pages crawled. There are also 100 social media profiles. You can even access historical data to see how the keyword performed over time.

Business

Starts at $449.95 per month.

This Business plan offers 40 projects, white-label PDF reports, multi-user management, and exclusive access to API. Basically, the best tools for the higher-ups.

Alongside its many analytics, you get to track 5,000 keywords.

All plans are intended to cater to marketers of any size. Depending on where you work, they have it all covered. SEMrush also offers custom solutions upon request.

Now that we got that out of the way, the tool has more in store.

Semrush Google Keyword Planner

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SEO Writing Assistant

Known as SEO Ideas, this tool gives instant SEO advice per page on your website. This tool is a game changer!

This can be viewed as an additional feature for marketers with a background. For those who are just starting out, it is a great advantage.

Clicking on the Ideas button will take you to a page that lists suggested keywords. You can even find suggestions for backlinks and ways to improve pages from specialized sites.

Keyword Analytics and User Experience

Keywords are the foundation of any website. SEMrush’s keyword search tool finds keywords that are similar to phrases and terms in order to improve search rankings.

These terms will help you get your article to page 1 on the SERP. That way, more traffic will generate more sales. You can even use long-tail keywords. This is a great way to optimize every content.

As for the User Experience itself, it’s designed straightforwardly. While it can be overwhelming at first with so much information at once, it has a manageable learning curve.

One possible issue new users may face is data not loading fast.

SEMrush has many functions and can slow down sometimes. The main menu is located on the right, while the submenus are at the top. They do have an alternative to make their data visuals to speed up the loading buffer.

SEMrush offers a mobile app for users who are on the move. This app can provide another way for you to see how your website is performing, even if you don’t have a desktop.

Backlink Analysis

Backlinks in SEMrush works alongside the SERP. This tool tracks which domains and web pages are linking to your site.

It even analyzes the value of each backline made. Your own website is evaluated for its quality from the pages and domains pointing to it. And it also shares information about the links. From the backlink, SEMrush can pinpoint where the link’s geolocation is from. Meaning if you run a personal blog, for example, you get to know where the link clicks are coming from.

Performance Analysis

Found through the Post Tracking tool, SEMrush tracks the performance of each post. You can track up 50 posts and see the performance of your competitors.

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PPC Data

SEMrush also supports pay-per-click (or PPC for short). While SEO is the basic foundation for any marketing campaign, PPC takes it to the next level.

SEMrush offers planning tools to help you determine which data is more valuable than others. Working on your PPC can make you one step ahead. A tab is present to know where your competitors are aiming and even their current SERP ranking.

Let’s say you have an ad copy draft that’s not yet published. This could be a great opportunity to optimize your ad copy for landing pages in order to get maximum site traffic.

Site Audit

Site Audits are the indications if your website is not appearing in any search engines. These could include:

  • Duplicate content
  • Website loads slow
  • Crawl errors
  • SSL problems
  • Keyword overuse
  • Missing headers/Images
  • Broken links

SEMrush provides a list of things to correct. You do not need to use any third-party assistance due to the program having it built into the system.

They also offer an On-Page Search Engine Optimization Checker. It improves SEO results by proposing possible adjustments.

Notably, SEMrush also teaches you new information. SEMrush will help you solve any issues identified by the Site Audit or On-Page SEOChecker.

SEO-audit

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Social Media Tracker

Most people may think SEO doesn’t rely on social media. They want you to think that way.

SEMrush has a suite of tools to track the performance of your website’s rankings on any major social media platform. It tracks follower counts, engagements, and trending topics. They even highlight which platform performs the best.

This tool allows you to compare your competitors side-by-side. So in any time period, you have a gauge to determine which platform works best for your website.

Customer Support

SEMrush can have a lot of features, which can make it difficult to use. Their customer service is available via chat, email, and phone.

You will find a live chat box at the bottom of each page. The contact details are also found in the footer. This removes the need to go through a separate help center page, but no help would be given.

SEMrush also organizes webinars regularly to impart information about new features and ways to enhance your SEO and PPC strategies.

All things considered, clients and their agents should communicate regularly to keep the engagements alive.

Conclusion

SEMrush is recommended if your marketing plan needs a major overhaul. While the price is too high for some, it makes up for the abundant features for any campaign. Semrush Google Keyword Planner

The main question would be: Is it actually worth the money? It all depends on you.

SEMrush offers many plans for any kind of marketer as it finds a way to audit your website. Although the UI is a bit confusing at first, it offers online transparency and flexibility. Semrush Google Keyword Planner

Need the data? You have it. Find the best keywords? The program will show you the most relevant keywords.

It all boils down to what you do to increase traffic.

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Frequently Asked Questions (FAQ) Semrush Google Keyword Planner

What is SEMrush?

SEMrush is an SEO tool that helps you optimize your website for search engines. They were created in 2008 by Oleg Shchegolev, an IT specialist, and Dmitry Melnikov to ensure fair and transparent online competition.

Can I use SEMrush with no paid subscription?

Yes. SEMrush is free to use, but you can only access certain features. An example of this is the ability to run 10 Analytic reports per hour. You can create and manage a project, track 10 keywords and then delete it.

More features are only available if you get any of the three available plan subscriptions.

What is the best plan to avail, Pro, Guru, or Business?

If you’re starting out with a blog on your own, or a freelancer, or even an in-house marketer, then the Pro plan is your choice. The Guru plan is available once you have enough experience to be a professional SEO marketer.

The Business plan is for large advertising agencies or marketing agencies that have a large client base. No matter where you are, SEMrush helps all kinds of marketers.

Can you cancel the subscription anytime?

Yes. You can upgrade, cancel, or downgrade your subscription at any time. A refund will be given when you choose to cancel or downgrade your subscription within the first 7 days.

Which payment methods are acceptable?

SEMrush accepts these payment methods:

  • Major credit/debit cards including Visa, Mastercard, Discover, American Express, and UnionPay
  • Wire transfer (upon request)
  • Check (US only, upon request)

Does SEMrush have a refund policy?

Of course. There is a 7-day money-back guarantee on all plans. Requests can be made through their official contact form on their website. Payments will be refunded if the request is made within 7 days after the sign-up.

Is it possible to retrieve your data after you cancel a subscription?

Yes. SEMrush gives you a 30-day grace period once you cancel your subscription. Any lingering projects would stay active until it expires. So it’s best to download them as soon as possible. Your data will remain intact if you choose to renew it.

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